How to sell girl scout cookies

As Girl Scout cookie season really ramps up, everyone’s checking the sidewalk of every intersection to see if there’s a girl in a vest slinging Thin Mints. But in areas where people can’t find a booth to get their cookie fix, some try to find Girl Scouts cookies sold in stores. While you may be able to find them being sold in front of many grocery stores and other businesses, unfortunately, they are not sold by retailers.

Thankfully, the Girl Scouts website has an option to check out where you can purchase cookies, the date and time scouts will be in that area, and which council the troop is. Once you’re on the website, all you have to do is go to the cookies tab, find the “Find Cookies” box, and type in your zip code. You’ll then be sent to a page with a list of places where Girl Scouts will be selling those delicious Thin Mints, Lemon-Ups, Lemonades, Samoas, Tagalongs, Do-si-dos, Trefoils, Thanks-A-Lots, Toffee-tastics, Caramel Chocolate Chips, and both versions of the Girl Scout S’mores. Also, I was today years old when I learned that the Toffee-Tastic and Caramel Chocolate Chip cookies are gluten-free. Win.

Also, if you know a Girl Scout, you can ask them about ordering online through their digital cookie page. You’ll have the option to pay for shipping or have the scout you know deliver the cookies you order directly to you.

If you still can’t seem to make it to any of the locations that you find on the Girl Scouts website and don’t know a cookie peddler, Elite Daily reported that you can get similar flavored cookies at your local grocery store. “Keebler Coconut Dream cookies with fudge, caramel, and coconut are basically Samoas in disguise, while the Mini Dark Chocolate Mints at Trader Joe’s or Keebler’s Grasshoppers could easily pass for Thin Mints. Pretty much every cookie has a dupe, but in general I’d recommend checking out Keebler’s varieties as they use Little Brownie Bakers (which is one of the bakers that the Girl Scouts use),” the article noted.

But if possible, it’s always a good thing to try to purchase cookies directly from a scout because not only is it the “largest girl-led entrepreneurial program in the world,” per the Girl Scouts website, but all the proceeds stay local. “Whether it’s a trip to a breathtaking place she’s never been before; a science, technology, engineering, and math (STEM) project that will change the way she thinks about the world; or an opportunity to attend Girl Scout camp and revel in the power of the great outdoors, every experience helps her unleash her  G.I.R.L. (Go-getter, Innovator, Risk-taker, Leader) spirit to do amazing things for herself and her community, and grow into the incredible woman she’s destined to become,” the website stated.

Well when you put it that way, please put me down for 50 boxes, y’all. Make sure you check out the Girl Scouts website for locations of where the girls will be selling their cookies near you.

How to sell girl scout cookies

There is a special mystique to Girl Scout Cookies; part of that is due to the fact that you can only buy Girl Scout Cookies once a year and you can only get them from cute little girls in brown (Brownies), green (Junior Girl Scouts) or khaki (Girl Scouts) uniforms.

If you’re a life-long Girl Scout fan like me, you can still find the “Celebrate Scouting Stamps”, which are Forever (current first class postage) stamps from USPS. The stamp was issued in 2012 in celebration of the 100th Girl Scout Anniversary.

In the Beginning.

Under Juliette Gordon Low, the woman who brought the Girl Scouts to the United States, cookie sales began back in 1917 to help finance troop activities. At that time, the cookies were homemade by the scouts. It wasn’t until 1934 that Girl Scouts began selling commercially baked cookies. By 1937 there were 125 Girl Scout Councils nationwide selling cookies. Today there are over 300 councils selling cookies at different times all year long.

What’s in a Name?

Ever wondered why the same cookie may have two different names? The answer is simple; Girl Scout Cookies are baked in two different bakeries, ABC/Interbake Foods and Little Brownie Bakers. Although there are some differences you should always be able to find Thin Mints, Do-Si-Dos (Peanut Butter Sandwiches) and Trefoil (Shortbread) cookies.

Favorite Flavor

According to the Girl Scouts of the USA, Thin Mints are the favorite closely followed by Samoas®/Caramel deLites, then it’s Peanut Butter Patties®/Tagalongs®, Peanut Butter Sandwich/Do-si-dos™ and then the rest.

When it comes to making a way out of “no way,” Girl Scouts are seasoned pros! So even if this cookie season looks different from what we’re all used to, we know it’s going to be AWESOME.

Are you ready to unleash that unstoppable Girl Scout shine and ingenuity to make amazing things happen and reach your goals? Great! Let’s do it.

Learn super useful life skills, gain a ton of confidence, and find out what you’re capable of. And there’s more—selling cookies also means big fun, great friends, and a chance to change the world!

Check out these great tools to help you reach your cookie sales goals, and rock this season harder than ever before.

How to sell girl scout cookies

Troop Leader Resources

Visit this convenient one-stop source for:

  • Virtual Cookie Booth tips and guidelines
  • Cookie Entrepreneur pins and badges
  • Safety guides and marketing tools

How to sell girl scout cookies

Digital Cookie ®

Learn about the innovative program that lets girls:

  • Sell cookies online
  • Use a mobile app for orders
  • Learn valuable digital marketing skills

The sweetest time of the year is almost here – Girl Scout cookie time! The Girl Scout Cookie presale starts earlier this year on Friday, December 22! When you sell Girl Scout Cookies you are contributing the largest girl-led business in the world. This program has inspired generations of girls to grow up to become business leaders in our country and around the world. Who knows where you will go with the 5 Skills you learn from selling cookies!

We want you all to be successful and have fun this cookie season. To ensure you do just that, today we are sharing a few simple tips to help you during the Cookie Presale. Whether you’re a ‘Cookie Rookie’ selling for the very first time or an Ambassador getting ready for high school graduation, these tips will help you over the next few of weeks.

Practice makes perfect
Before you go out into the world with your cookie order sheet in hand, practice your sales pitch. Sit down with your mom or dad and pretend to sell cookies. Your customers are going to ask you questions. This is the best time to rehearse your answers and you won’t be caught off guard. Familiarize yourself with the cookie line up so you can describe each different flavor.

Leave no stone unturned
Everyone is a potential new customer and the only way to find out if they want to purchase cookies is to ask. Make a list of everyone you know. Give them a call or ask in-person next time you see them. Brainstorm places you can bring your order form. If you’re going to a business or school ask for permission to sell.

Build customer loyalty
Look back at your cookie sheet from last year. Be sure to ask everyone who placed orders before if they would like to repeat their purchases. Personalize your deliveries with handmade thank you notes. Your customers will appreciate the gesture and they will be more likely to purchase again in the future.

*Knock Knock* Nobody’s home?
While you’re out selling door to door throughout the neighborhood, chances are a few of your neighbors might not be home. Let them know you stopped by but they haven’t missed out on their chance to order cookies by leaving a note or flyer at their door. Keep track of which houses you missed and try again another time. If you don’t catch them during the presale to place an order, try them again when you have cookies in hand.

Making the world a better place one box of cookies at a time
Many Girl Scout troops use cookie money to fund Take Action projects and give back to their community. Tell your customers what you did with last year’s money and what your plans are for this year. Their cookie purchase can go on to help others.

Take your Girl Scout to work day
Ask your parents if you can come to work with them one or two days during the presale. Stop by before or after school in your Girl Scout uniform and go office to office selling cookies. It’s like going door to door but climate controlled. Why stop with just your parents’ offices? Ask your aunts, uncles, grandparents or family friends if you can sell at their place of business as well.

This could be your lucky day
Increase your sales by encouraging your customers to purchase 5 boxes of Girl Scout Cookies for a chance to win 5 cases (60 boxes) of cookies. Most people love the thrill and possibility of winning something. A perfect example is like when the Powerball jackpot is really high. Luckily, the odds of winning the 5 for 5 raffle is much better than the lottery. Plus the more boxes they buy, the better chance they have to win!

You can still support Girl Scouts without ruining your diet
Many people set New Year’s resolutions to lose weight or may have dietary restrictions for health reasons. To avoid temptations, they might not be too keen to make a purchase when you ask. Explain the Gift of Caring program and how they can still support Girl Scouts and our military with their donation. Also, if someone has a gluten allergy or sensitivity, tell them about the Toffee-Tastic gluten-free cookie. Also Thin Mints are vegan!

Order now to guarantee the cookies you love
Thin Mint is the most popular flavor and Samoas come in a close second. Sometimes certain cookies sell out quickly at cookie booths. Do you remember how the brand new S’mores cookie sold out last year? It’s back this year! Let your customers know, if they order from you they will be guaranteed their favorite cookies before the cookie booths even open.

Cookies Freeze Well
Remind your customers that cookies are only available for a limited time and they should stock up their freezers with a few extra boxes of cookies. Besides, some customers prefer to eat their cookies frozen. Giveaway zip-top freezer bags as an incentive for purchasing extra cookies. Also, mention the 5 for 5 promotion.

Set your goals and surpass them
Do you have a specific sales goal you want to reach? Are you trying to break last year’s record? Share how many boxes you want to sell and why. We have lots of girls each year that earn Cookie Dough to go to Girl Scouts Summer Camp. We also have troops that save their earnings for big trips, activities and special programs. What kind of fun do you have planned?

Extra time to sell
The presale starts earlier than ever before this year! That means you have extra time to sell during winter break. During the holidays you’ll see many family and friends you don’t get to see on a regular basis. Use this time with them to ask them to buy Girl Scout Cookies!

We hope these tips help you during the cookie presale. We can’t wait to hear all about your adventures selling cookies this year. Good luck, we know you all are going to do a stellar job!

Important Cookie Dates to Remember:
Dec. 22 – Jan. 18: Cookie presales
Jan. 13: Digital Cookie (DOC) debuts early this year!
Feb. 16 – Mar. 11: Cookie Booth Sales

Have a Great Girl Scout Cookie Story to Share?
Have a parent or troop leader submit it today for a chance to see your story featured in our Powered by Cookies gallery, on the Girl Scout Blog, Facebook, Twitter, Instagram, and more—so cool!

Girl Scouts is more than just cookies, find out all the exciting new adventures your daughter can experience with Girl Scouts!

How to sell girl scout cookies

Girl Scout Cookie season is in full swing! Not only are Girl Scouts selling the iconic cookies millions know and love, but they’re building five essential business skills that’ll prepare them for a lifetime of leadership. Whether a Girl Scout is a cookie-selling veteran or a first-time entrepreneur, there’s so much to be learned about how to run the world’s largest girl-led entrepreneurial program like a pro and keep supporters coming back year after year.

So, we asked the question: What advice do you have for first-time cookie sellers? Troop leaders, alum, and cookie moms and dads weighed in on Facebook and Instagram with their best tips and tricks. Enjoy!

Super Tips from LOTS of People:

  • Smile
  • Have fun
  • Wear your uniform
  • Safety first
  • Be patient
  • Be confident
  • Say thank you (Check out our brand new thank you card templates for a special way to show your gratitude!)

Great Advice from the Trenches:

Jennifer: Go door to door on Super Bowl Sunday! It’s a “cheat day on diets” and everyone is home to watch the game!

Jill: Ask everyone. We were eating dinner one night and a family friend walked into the restaurant. My daughter popped up and said, “would you like to buy some cookies?” She sold 3 boxes. Also make a copy of your order sheet before you write on it in case you need another sheet. And lastly, I wish we had a clipboard last year (bought one for this year) so the customer has something to write on at their door. Oh, another big one. collect money up front.

Michelle: YES on the clipboard. I taped a cheat sheet of the prices – 1 pkg = $4; 2 pkgs =$8; Etc. – plus a little script in case they get a little shy and forget what to say.

Melissa: Offer a deal!! “5 mix and match boxes for $20!” It really isn’t that they save any money, but some people might just like that you don’t have to break a $20. If they talk about really liking a certain type, have your girl talk them into an entire case for “only” $48. That’s a box of cookies every month!

Lynette: Remember that the girls are the ones selling and not the parents. Girls should know their promise and know what the troop plans to do with the money they earn. Help the girls set goals for their earnings.

Jen: Be kind to those that say, “No thanks.” Smile and wish them a good day!

Alexis: Be polite. Speak loud and clear. Make eye contact, smile, and look for no soliciting signs.

Tara: I’m a marketing graduate. My best advice: you’ll hear the word no a lot. But be ready to overcome the objection with a firm positive statement. Smile a lot and most importantly BELIEVE IN YOUR PRODUCT! You can sell anything you truly believe in.

Kristilee: Follow the rules in place. If you’re doing door-to-door, don’t do it without an adult. Even if you joined Girl Scouts as a teen, better safe than sorry. And if you’re doing booths, dress as if you’ll be outside even if there is a chance your booth is indoors. You can always loose a couple layers if it’s inside, but you could easily be freezing if you don’t. And have fun!! I love selling cookies!

Kari: Let the kids sell the cookies and follow the rules. Too many parents make it about how many boxes and what prizes are earned. It’s not about that but about teaching the girls how to market, sell, and be in the community.

Danyelle: Rehearsal! I practice how to approach the house, how to knock, and what to say. It helps the girls feel prepared and helps avoid nervousness. Then, before you know it the girls are giving each other tips and pointers!

Amber: We have a few cases in the trunk when we’d go out. One night she sold 34 boxes to people just from standing in line at Subway after one of our meetings (she had her sash on still).

Sandy: Smile and just have a conversation! It won’t be so scary, and you’ll do great! Talking to big adults you don’t know well when you are small can be intimidating.

Beth: We made a point to visit locally owned businesses (nonfood) and did well.

Brie: Ask everyone! The worst thing anyone will ever say is “no” and that doesn’t hurt.

Becky: Work organizations or companies with whom you have connections.

Carrie: Remember to use MANNERS! Please, thank you, and introduce yourself. Thank them even if they don’t buy. Thank them even if they already bought by saying, “Thank you for supporting Girl Scouts.”

Brea: Remember the donation option for folks who may not want any for themselves.

Amy: Dress warm. You have to sell outside no matter what the temps are.

Barb: It is OK if someone says no, thank them and move on. Not everyone can eat cookies or has the money. Or they may have a family member selling. Have fun and keep trying.

Kris: If going door-to-door, practice what you want to say ahead of time and know what the troop will be using the money they raise for. Also, when we did cookie booths, we got a lot of extra sales and donations because the girls could count back change (it is becoming a lost art).

Ashley: Always have a pen or two for backup! They always seem to disappear!

Sheri: You can always hit the same houses 2 weeks later.

Mari: College students LOVE cookies!! Also, safety first. This was my favorite part of Girl Scouts way back!

Jenny: Have girls set goals on what they want to do with their cookie profits.

Cal: Don’t be shy!

Taucha: Door-to-door! My daughter loves going door to door, plus you don’t see many Girl Scouts anymore so 95% of people love seeing her and will buy!

Courtney: Be confident!

French family: Don’t order boxes of cookies that aren’t paid for!

Nmhicks: Help the girls focus on a goal that isn’t the number of boxes they sell, and they will always be successful. Practice making eye contact, master introducing yourself, learn how to count back change, learn how to accept the answer ‘no.’ Selling cookies is more about learning these things than anything else.

Holly: Save a copy of your sale records so you can call the previous years’ customers on the first day of the sale. My daughter would say “Last year, you were kind enough to order x Thin Mints, x peanut butter patties, (etc). Can I put you down for that again, or would you like to include a box or two of . ” It was pure gold. Our neighbors got a big kick out of her spiel.

How to sell girl scout cookiesYou should see the relentless marketing machine behind how to sell more Girl Scout Cookies.

I read a recent article that mentioned how well the Girl Scouts have mapped out their sales process. All those litte salespeople need training and support. And we all know they move a lot of cookies.

The Process Girl Scouts Have Mapped Out to Sell More Girl Scout Cookies

You can see what they’re doing here.

They have a great page for tools like posters and banners to let people know the cookies are available. This certainly results in a consistent message to the target market.

However, the glaring omission in the site on how to sell more Girl Scout cookies is this is actually marketing. Nowhere (that I could find, at least) do you find what you should say.

I wondered whether this was a guarded secret. Something that is never written down but instead passed along in person, tribally, as I have seen with the ever-changing management and floor staff of call centers.

Direct From the Trenches – A Mom’s Blog On How To Sell More Girl Scout Cookies

With a little digging, I did uncover a Seattle mom’s blog about how to sell more Girl Scout Cookies. She does provide a door-to-door script.

Curiously, the script doesn’t talk about the cookies, or the benefit of buying the cookies, or the taste of the cookies that the buyer will enjoy:

“Hi! I’m selling Girl Scout cookies! My goal is to sell x boxes of Girl Scout cookies to earn x. Will you help me reach my goal?”

Presumably the writer of this script has assumed the prospect already knows all about Girl Scout cookies. The script is all about tying the act of buying into helping the child achieve her bigger goal.

Now here’s where things get really interesting from a sales process standpoint. Our valiant mom has a secondary sales goal! If the prospect doesn’t want cookies, the Girl Scout’s next step is to ask if they would like to donate a box to Operation Cookie Drop for the troops.

If they can say no to buying cookies from a cute little girl AND donating to our troops, they clearly have a heart of stone.

Notice how it protects the self-esteem of the salesperson. If the prospect won’t buy cookies from you, or donate to the troops, there is clearly something wrong with them and you can go ahead and qualify them Out with a clear conscience.

In Part 2 the following year, the mom updates what’s working and what’s not with personalized marketing materials. Her numbers are not statistically significant but they are data from the field.

If you’re going to use a yard/bandit sign, make sure it’s plastic and not poster board.

If you market with a magnetic car sticker, check that the font is readable when the car is moving at speed. This is a pet peeve of mine. Especially on billboards. I squint at tiny fonts and those in lousy color choices, and wonder: what graphic designer came up with that one? You can’t read it. What a waste of money.

The Girl Scouts also have a mapped-out rewards system. Move X amount of cookie cases, win prize Y. And the prizes, of course, are relevant to the sales team’s demographic.

How to sell girl scout cookies So my question for you today is: Are you as well organized for selling your product or service as the Girl Scouts are for selling cookies?

The alarming truth is that the Girl Scouts have it together far, far better than most businesses.

It’s not rocket science. But you won’t be able to sell more Girl Scout cookies unless you get your sales & marketing process together.

If there’s anything that can make cracking open a box of fresh Girl Scout Cookies even better, it’s knowing that you’ve contributed to helping Girl Scouts learn the skills they need to succeed in life and make the world a better place.

This year, it’s easier than ever to find cookie booths in your area, or even order cookies online!

Girl Scouts appreciate our collaboration with Grubhub and the opportunity to provide contact-free cookie deliveries. Now available in select markets for same-day pickup and delivery.

How to sell girl scout cookies

How to sell girl scout cookies

How to sell girl scout cookies

How to sell girl scout cookies

Find a cookie booth near you.

Just enter your zip code in the “Find Cookies!” tool to get dates and locations for Girl Scout Cookie sales in your area!

Get going with our mobile app.

The official Girl Scout Cookie Finder app makes finding your favorite Girl Scout Cookies and supporting girls’ success a snap. (Remember that available varieties will vary by market.)

Just download and install the free app on your iOS or Android device and press “Find Cookies Now!” to support young up-and-coming entrepreneurs and change-makers in your community.

How to sell girl scout cookies

Use the app to find the cookie booth closest to you (including the sale’s time, date, and location), locate your local Girl Scout council, and access the complete listing of Girl Scout Cookies available across the United States and Puerto Rico.

Buy online with the Digital Cookie® platform.

The Digital Cookie® platform, including the Digital Order Card and Smart Cookies™, gives girls more ways to succeed—meaning more ways to learn and earn as they go beyond the booth to offer cookie fans a convenient way to buy cookies and support girls at the same time.

How does it work? In true Girl Scout style, a girl always manages her own sale. So if you know a Girl Scout, tell her you’re interested in buying cookies from her online, and she’ll take it from there! Note that girls’ participation in the digital platform will depend on their market area, and not all girls will participate.

Ready to buy cookies online? To find out if online sales are available in your area, connect with your local Girl Scout council.

It’s Girl Scout cookie season, which means Trefoils, Thin Mints, Samoas, and Do-si-dos are all the rage right now.

Most people don’t need much convincing to get their hands on a box of their favorite Girl Scout cookies, but that hasn’t stopped some ambitious troop members from coming up with clever ways to sell the treats.

Each year, Girl Scouts who sell more than a set number of boxes — typically somewhere in the thousands — are honored with the title of “Cookie CEO.” But it takes real discipline and, often, a creative approach to achieve that level of success in the cookie-selling game.

Below, take a look at some of the smartest ways in which Girl Scouts have racked up cookie sales.

One Girl Scout in Indiana says she sets up shop at a florist on Valentine’s Day.

An Indiana-based Girl Scout named Sabrina told Fatherly’s Lizzy Francis that she profits off of the many last-minute Valentine’s Day planners in her area by setting up a booth to sell cookies at a local florist shop.

“You get guys who are like ‘I forgot flowers!,'” Sabrina told Fatherly. “And then they’d see the cookie booth and say, ‘You know what, it’s not the same old chocolate . This is perfect.'”

According to Fatherly, Sabrina typically sells more than 1,000 boxes of cookies each season thanks to her crafty approach to the cookie-selling game.

In 2018, a 9-year-old Brownie and her father set up shop outside a marijuana store in Edmonton, Canada.

Elina Childs sold out of her cookie supply in under an hour, when she and her father Seann based their cookie stall outside a marijuana store. Elina sold 30 boxes of cookies at $5 apiece, making $120 in just 45 minutes.

“It amazed me how quickly they went,” Seann told CBC. “Even people in cars driving on the avenue there would stop and roll down their window and ask for cookies.”

While Elina is technically not a Girl Scout, but rather a Canadian Girl Guide, her father said he was inspired by Girl Scouts in California who had employed similar tactics to sell their cookies.

A Colorado-based Girl Scout recently put a shirtless photo of Jason Momoa on the boxes and called them “Momoas.”

With the help of her mother, who is a marketing professional, Girl Scout Charlotte Holmberg rebranded her supply of “Samoa” cookies as “Momoas” and plastered a shirtless photo of the “Aquaman” and “Game of Thrones” actor on the box.

The Girl Scouts of Colorado shared Holmberg’s marketing strategy on its Facebook and Instagram pages on February 13 and she went viral shortly after. The story gained so much traction, in fact, that Momoa himself fielded some questions about it on the red carpet prior to the 2019 Oscars.

“I love Girl Scout cookies,” Momoa told Entertainment Tonight. “I was waiting to get some free ones. I’d love some.”

Many Girl Scouts see college campuses as cookie-selling hot spots.

A 13-year-old Girl Scout named Skyler told the Daily Nexus that she has sold cookies outside of the University of California, Santa Barbara, campus for the past two years, she. She has her sights set on selling 3,000 boxes of cookies in 2019.

“There are a lot of really enthusiastic people and it’s always a treat to be here,” she said.

At the University of Georgia, Girl Scout cookies generated so much buzz that the student newspaper wrote an article to help students find a booth during the two sales days on campus.

And Beth Hagovsky, the director of Student Leadership and Activities at St. John’s University, used her position on campus to help her daughter sell cookies.

“Last year when we did this, I knew I was sitting on a gold mine as the person who reserves the tables outside the dining hall,” Hagovsky told The Hawk Newspaper. “Needless to say, my daughter sold the most cookies in the troop last year.”

One Girl Scout channeled her inner Cardi B with a rap about selling cookies.

Kiki Paschall, 10, from California, looked to market her Girl Scout cookies by filming a video in which she rapped about selling cookies to the tune of Cardi B’s “Money.”

The Girl Scouts of America shared Paschall’s video on its offical Twitter page, where it has received more than three million views. Even Cardi B acknowledged Paschall’s creative effort with a retweet.

It’s no surprise that Paschall went on to sell more than 1,000 boxes of cookies.

Chris Rock’s daughters brought their troop to sell cookies at the 2016 Academy Awards.

When Chris Rock hosted the 88th annual Academy Awards in 2016, he allowed his daughters’ Girl Scout troop to sell cookies during the show.

The young saleswomen appeared to sell Peanut Butter Patties to Kate Winslet, Thin Mints to Christian Bale, and other flavors to a variety of celebrities on hand.

“Reach into your millionaire pockets and buy some of my daughters’ Girl Scout cookies,” Rock told the audience.

Rock later revealed that the troop had raised a whopping $65,243 on the night.